Belgian Pierre Neuville was the chip leader of the 2015 World Series of Poker Main Event after Day 5, the only player with more than 7 million chips. Though he had $2.2 million in career live tournament earnings and cashed a whopping eight times at the 2014 WSOP, he only cashed once before the 2015 Main Event. His previous best finish in the Main Event came in 2010 when he just made the money, hitting the rail in 662nd place.

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Despite his success, Neuville has never won a live tournament of any real note. His most significant win was in a $2,200 No-Limit Hold’em Big Bounty event at the Deep Stack Extravaganza III in 2012, a $79,000 score.

So how has he made so much money in tourneys? Volume, for one, but he also has a few serious cashes. In 2009, he was the runner-up in the European Poker Tour Vilamoura Main Event, earning $ 383,962. Three years later, he came in second place once again in an EPT event, this time at EPT Copenhagen, a $282,843 score.

In 2014, he was again the bridesmaid in the WSOP $5,000 Six-Handed No-Limit Hold’em event ($385,041).

The 72-year old Neuville started playing poker in 1957, but had to take a break in the 1980s. He had founded a game and toy company in 1969 and in 1982 sold it to Hasbro. He eventually headed the European division of the game giant and because of he was in charge of so much money, he was required to steer clear of gambling.

He retired in 2008 and once again took up the game he loved.

Of his run to the chip lead, Neuville told ESPN, “I’ve never [even] had a dream that I would be chip leader in the main event. I think it’s outside a reasonable expectation, so now I will have to wake up tomorrow morning and set up a realistic new way of playing this tournament. I probably don’t really realize it right now.”

He entered the 2015 WSOP November Nine in fourth place.