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South Point Real Money Online Poker Site Could Launch in September[ return to main articles page ]

By: Dan Cypra    [See all articles by Dan Cypra]
Published on Jul 21st, 2012
In an interview with eGaming Review that was published on Friday, South Point CEO Michael Gaughan said his casino will have a leg up on the competition when it comes to launching a real money online poker room in Nevada. The state, which is busy doling out licenses for real money online poker operators, will reportedly grant South Point's license in August.

According to EGR, if South Point's license is approved next month, it could be just a matter of weeks before the casino launches a real money online poker room: "South Point's gaming system has already been approved by an independent testing laboratory, meaning it can go live as soon as it is licensed to do so." Its target date is sometime in September.

EGR added that Gaughan is still working on several facets of the site, including payment processing, but he told the U.K. news outlet, "We're finishing up our second wave of testing and so far no problems. I may not be the biggest or the best, but hopefully I'll have a head start by two or three months." It was initially thought that licensed online poker rooms in Nevada would not start popping up until early 2013.

Interestingly, South Point has teamed with a Las Vegas businessman to create a brand new online poker platform. It works with Zen Entertainment on a free play site, but Gaughan called that software "complicated and hard to download," according to EGR. The CEO himself revealed that after poor sign-up numbers, he "lost interest in it when it didn’t grow as fast as I thought it would."

South Point's free play site launched last October and offered $100,000 in cash and prizes every month, including seats to the 2012 World Series of Poker Main Event. Registration was open to players outside of Nevada. Gaughan told the Associated Press at the time that opening a free play site was the "first step in being ahead of the pack if Federal or state lawmakers decide to explicitly allow casinos to operate internet poker."

Over on Two Plus Two, posters bantered over how competitive a legal online poker room in Nevada could be. Would high rake prevent some players from participating or would tie-ins with casinos help draw customers? "I'll take bad rake and pay taxes rather than risk my bankroll daily with these sites that provide shitty CS, slow payments, and poor rulings," wrote one player. "You won't be disappointed unless you're a huge fish."

Others on Two Plus Two questioned the liquidity a Nevada-only site would have considering that South Point's online poker room would, in some respects, be competing head-to-head with live card rooms. In this camp was one poker player who argued, "I bet there is no way this site will have any more than 3,000 people online at a time. People in Las Vegas or close to it are going to want to play live. People traveling to Vegas will play live."

Whether that sentiment will hold water remains to be seem. Players must be located within the borders of Nevada in order to compete for real money.

In recent weeks, Nevada gaming officials have awarded a number of licenses, including recommending Bally Technologies and IGT. According to EGR, "30 gaming operators and service providers have applied for licenses in Nevada, including the likes of Caesars, Boyd Gaming, and MGM Resorts." Recently, Kentucky-based Churchill Downs Incorporated, which runs the racetrack of the same name in Louisville and owns Bluff Media, applied for a license in Nevada.

Gaughan added that if all goes to plan, South Point would forge a presence elsewhere as well: "At the end of the year, it will be a full blown site in Nevada. Then, we'll try and go into the other states where it is legal and do some contracts there."

Stay tuned to PocketFives for the latest online poker news.

Comments

  1. Great news, cant wait to see what the schedule/traffic looks like.
     
  2. Just the start of it, just like they tried to ban alcohol, it's starts with 1 then, the government will realize how much they can get if a company went ballistic then they will let PokerStars back in, which will be just ridiculous, sunday million will be like $3 Million every weekend lol, lets go online poker!!!!
  3. I don't think a site like this has any chance of working at all, BUT it is a step in the right direction. Hopefully a year from now Stars is back and there are a few other legit sites that can compete. It would be a dream come true to not be on Revolution or Merge.
  4. Traffic will probably depend on how many people have an awesome night on the town that takes a day or two to get over. Only then will they turn to the virtual felt.

    I love online poker, but if I'm even within a half a day drive of Vegas I'm playing live.
  5.  
    Originally Posted by strut_nut View Post

    I love online poker, but if I'm even within a half a day drive of Vegas I'm playing live.

    I think that's the sentiment a lot of players will have, but low-stakes online games might lure people to the virtual felts. Some people just prefer online poker to live poker.
     
    Thread Starter
  6. I live in Vegas, born and raised. I think a lot of you are right about not being a ton of traffic but there is a good sized market. I dont have a poker bank roll, I just play for fun, so going to the casino is something I can only afford once or twice a month. If there is good small stakes poker then I think they will have plenty of traffic. Also a lot of older call stations would like it too. They are retired and just play for fun so if they can trust the site I think it qwill attract them aswell.
  7.  
    Originally Posted by Dan View Post

    I think that's the sentiment a lot of players will have, but low-stakes online games might lure people to the virtual felts.

    This is a good point. You cant play .5/.10 at a live casino. There are going to be folks who want to play some real money poker, but without a big investment. Maybe it won't make the traffic swell, but it could make these sites at least somewhat viable.
     
  8. c'mon a lot of ppl have been within a short drive to a casino for a long time and look how many americans were playing online pre bf.

    Live poker sucks imo. I hate sitting there getting like 30 hands an hour. Plus casinos are really depressing places filled with alot of depressing ppl. Fuck that.

    Given the choice I'd always play online and I think alot of ppl feel the same way.
     
  9. Definitely step in the right direction, though I think 90% of your customers are going to be Nevada residents. I think what you forget is that Nevada has a lot of people who aren't in Vegas. Take Mesquite, NV, it's closer to Utah than Vegas, and is a golfing community. There are 3 decent size casinos there, but the live poker has been relegated to one and is horrible. I think your poker playing people around there would rather play online than have your one table...when there is enough for a game.
  10. How many of these people will just play on Merge or Revolution tho? I guess it could have tons of fish (since it's regulated they'd prefer it) which would attract people that are posting on this site, BUT any serious grinders would probably focus more on the "illegal" American sites purely because of better game selection and bigger prize pools. I could see this doing well for cash,but I don't see MTT's doing well like this. It's rediculous to me that they are focusing on intrastare gaming when the US has such a HUGE poker market. Why our Govt. isn't more proactive about regulating a billion dollar industry is beyond me. They want to tax us and tax us and tax us, but when we ask for a tax they cause us to lose all of our money and many to lose their lively hood. Well played US, now show the bluff.
  11. so basically its going to be a state thing ,ignoring federal regulations ,kinda like california does with marijuana?
     1
  12.  
    Originally Posted by double_kyan View Post

    so basically its going to be a state thing ,ignoring federal regulations ,kinda like california does with marijuana?

    There is no federal law stating online poker is illegal. In fact, the DoJ recently clarified that the Wire Act does not apply to poker.
     
  13.  
    Originally Posted by TheVillageGrinder View Post

    There is no federal law stating online poker is illegal. In fact, the DoJ recently clarified that the Wire Act does not apply to poker.

    December of 11' wasn't it? Yet, we still have no "regulated" sites. It's all about the casino's and making money. They could care less if "gmabling" is hurting people. They just want it on THEIR terms. Who are the real crooks?
 
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