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Egg McMuffin Inventor Dies at 89

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  1. holmes304 holmes304 is offline

    Long Beach, CA
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    Mar 27th, 2008 (3/27/2008 12:40am)

    Egg McMuffin inventor dies at 89
    <SPAN>By DENISE PETSKI, Associated Press Writer</SPAN>1 hour, 32 minutes ago

    Herb Peterson, who invented the ubiquitous Egg McMuffin as a way to introduce breakfast to McDonald's restaurants, has died, a Southern California McDonald's official said Wednesday. He was 89.

    Peterson died peacefully Tuesday at his Santa Barbara home, said Monte Fraker, vice president of operations for McDonald's restaurants in that city.

    He began his career with McDonald's Corp. as vice president of the company's advertising firm, D'Arcy Advertising, in Chicago. He wrote McDonald's first national advertising slogan, "Where Quality Starts Fresh Every Day."

    Peterson eventually became a franchisee and was currently co-owner and operator of six McDonald's restaurants in Santa Barbara and Goleta, Fraker said.

    Peterson came up with idea for the signature McDonald's breakfast item in 1972. He "was very partial to eggs Benedict," Fraker said, and worked on creating something similar.

    The egg sandwich consisted of an egg that had been formed in a Teflon circle with the yolk broken, topped with a slice of cheese and grilled Canadian bacon. It was served open-faced on a toasted and buttered English muffin.

    The Egg McMuffin made its debut at a restaurant in Santa Barbara that Peterson co-owned with his son, David Peterson.

    Fraker said that, although semiretired, Peterson still visited all six of his stores in the Santa Barbara area until last year when his health began to deteriorate.

    "He would talk to the customers, visit with the employees. He loved McDonald's," Fraker said.

    Fraker, who said he worked with Peterson for 30 years, said "he was amazing as far as giving back to the community."

    "He embraced the community and the community embraced him," Fraker said. "We loved the man."

    Peterson is survived by his wife, son and three daughters.

    A public memorial service will be held April 23 at All Saints by the Sea church in Montecito.
  2. Etrain99 Etrain99 is offline

    Canton, MA
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    Mar 27th, 2008 (3/27/2008 12:41am) in reply to holmes304

    NO!!!! .. the egg mcmuffin constitues 50% of my daily food intake. WTF ... man is brilliant
  3. gosalukis83 gosalukis83 is offline

    Murphysboro, IL
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    Mar 27th, 2008 (3/27/2008 12:42am) in reply to Etrain99

    I wonder if he also invented the Sausage Egg McMuffin too.........
  4. imhooks imhooks is offline

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    Mar 27th, 2008 (3/27/2008 12:43am) in reply to holmes304

    turns out his wife was actually on her way from McD's getting him an egg mcmuffin, and found him dead when she returned home.

    true story
  5. L0bstaM0bsta L0bstaM0bsta is offline OT Podcast Host

    Munster, IN
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    Mar 27th, 2008 (3/27/2008 12:45am) in reply to gosalukis83

    LOL...that was great
  6. TheWacoKidd TheWacoKidd is offline haters gonna hate

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    Mar 27th, 2008 (3/27/2008 12:54am) in reply to holmes304

    truly a genius...

    RIP
     1
  7. TheConArtist TheConArtist is offline

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    Mar 27th, 2008 (3/27/2008 1:03am) in reply to holmes304

    This is a tragedy of epic proportions.
  8. Generaly Generaly is offline

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    Mar 27th, 2008 (3/27/2008 1:05am) in reply to TheConArtist

    best fast food breakfast sandwich hands down
  9. towman1 towman1 is offline

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    Mar 27th, 2008 (3/27/2008 2:11am) in reply to Generaly

    Guys that doesnt mean they won't make McMuffin's anymore

    RIP Herb
  10. Jos Jos is offline

    Smyrna, TN
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    Mar 27th, 2008 (3/27/2008 2:13am) in reply to towman1

    GG sir, WP
  11. badmagik badmagik is offline

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    Mar 27th, 2008 (3/27/2008 3:11am) in reply to Jos

    lol at saying "noooooo thats half my intake" its not like he owns the rights to the egg mcmuffin lol
  12. hyacinthgirl hyacinthgirl is offline

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    Mar 27th, 2008 (3/27/2008 3:19am) in reply to holmes304

    wtf i must have a sixth sense for this... i never want mcdonalds and this morning i woke up and was like "oh my god i need a mcmuffin," so i went to my dr. appointment early just to get mcdonald's breakfast. i wrote it off to pregnancy cravings but it turns out i'm actually just highly in touch with something or other.
  13. TheConArtist TheConArtist is offline

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    Mar 27th, 2008 (3/27/2008 3:46am) in reply to hyacinthgirl

    Hya you are absolutely insane.
  14. hyacinthgirl hyacinthgirl is offline

    Albuquerque, NM
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    Mar 27th, 2008 (3/27/2008 3:49am) in reply to TheConArtist

    insanity is a burden that comes with this kind of connection with the other side. the mcdonald's was out of orange juice, though, how rigged.
  15. MasturNate MasturNate is offline

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    Mar 27th, 2008 (3/27/2008 3:49am) in reply to holmes304

    RIP kind sir
  16. Bawsten Bawsten is offline

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    Mar 27th, 2008 (3/27/2008 3:52am) in reply to holmes304

    you should definitely buy everyone in here an egg mcmuffin now
  17. TheConArtist TheConArtist is offline

    Ireland

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    Mar 27th, 2008 (3/27/2008 4:51am) in reply to hyacinthgirl

    You aren't highly in touch with the guy in charge of OJ supplies, how strange.
  18. yellowsub yellowsub is offline dive dive dive

    Athens, GA
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    Mar 27th, 2008 (3/27/2008 5:09am) in reply to Bawsten

    if i have something like 'invented popular breakfast treat' on my tombstone, i will have lived a good life
     
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